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working at home

I’ve been working from home for three years. I started in 2005, when I left a cube-farm commuter job and joined a small company based about an hour’s drive from my house. The plan was to commute in as needed, perhaps once a week, but work from home most of the time.

I had no idea, absolutely no friggin’ clue, how much it was gonna suck. My typical day went like this:

* get up
* check company IRC, say good morning, make sure nothing’s on fire yet
* lunch, maybe some scrabble or a TV show
* meeting about something. with phone muted, can watch youtube videos
* work some more, but with more interruptions
* dinner, hopefully in proximity to another human
* hack on the side project du jour
* go to sleep

This post is half of a pair of posts on working from home. I’m giving you the bad news first. Here’s the most important thing you should know:

It’s not just a matter of feeling lonely: all kinds of emotions depend on regular, face-to-face human interaction, and you run a serious risk of becoming unproductive, uninspired, and even depressed without it.

Let me reiterate: feeling lonely at work isn’t the only–or even the primary–way that working from home screws you. Well before your soul starts to scream with loneliness — which might never happen if you have family or friends you see regularly — you will suffer from being alone.

The first thing to go is probably motivation. For this you can blame a massive cut in feedback. In an office you get feedback constantly. At the coffee pot in the morning, eye contact shows interest in your latest tasks, or nods express sympathy about difficult colleagues and bosses. When you have a question about something, your coworker’s eyes and facial expressions will tell you, consciously or subconsciously, if you’re sounding smart or stupid. Chances are, you depend on this feedback more than you realize. You need it both for work-specific communication, which is easy to see, and for maintaining your self-image, esteem, and motivation–which is harder to see because the mechanisms are subconscious.

You don’t get rich feedback when communicating over a phone, email, or text chat. No facial expressions; no idea whether a persons eyes are wandering or locked on; maybe some hint of tone of voice. All this feedback is distilled and distilled away when you’re not there to pick it up in person, and this will affect you quickly and constantly if you work remotely.

You might say, ah, the hell with it, I’ll learn to live without that feedback. After all, doesn’t Paul Graham say that people with “unlimited self-generated morale” are almost guaranteed to succeed? Don’t you want to be like that?

Chances are, you could be more determined. But there are very few people — perhaps mostly sociopaths and the autistic — who can pursue a goal indefinitely without feedback. Be aware of the feedback you need, and work on making it possible. And remember that when you’re considering working from home, you’re going to tear away a lot of that feedback.

hownottodesignalogo.jpg

Logo design in today’s world is totally under rated.

People do not understand how important a good logo is and how valuable it is to their business.

In this article I am going to outline the ways in which you should NOT go about getting your logo designed… that is, if you are truly serious about business.

What is A Logo?

To understand what a logo is meant to do, we first must know what a logo is. A logo’s design is for immediate recognition, inspiring trust, admiration, loyalty and an implied superiority. The logo is one aspect of a company’s commercial brand, or economic entity, and its shapes, colours, fonts, and images usually are different from others in a similar market. Logos are also used to identify organizations and other non-commercial entities.

It makes me wonder why people have no logo or why they would even bother with a cheap logo design if a logo is meant to do all of these things?

Logo Design Contests

The worst deal you could probably go for is a logo design contest. Logo design contests are where you give a brief and then you have multiple designers come back to you with their designs. Although this sounds like a mighty good deal, the quality is usually far from anything you would want to represent your business.

You will be wasting your money and in the long term, in terms of damage done to your business, that amount could be quite considerable.

On another note, design contests & designers who design on a speculative basis are damaging the design industry as designers should not have to invest time and resources with no guarantee of payment.

If you want further proof, read these articles: Logo Design Contests Are Bad For Business or The Reality of Logo Design Contests.

Too Good To Be True Deals

If you do a search on ‘logo design’ on google you will find many businesses offering logo designs for very cheap and unbelievable prices. Such deals as “5 design concepts from 5 designers!” or “6 logos from 5 designers only $200″ – Stay away!

These deals are extremely deceiving and the quality is far from satisfactory. Have you ever wondered how much thought they actually put into your logo design? Professional logo designers have a strict logo design process that can take weeks or in some cases months to complete a logo. They may offer you a result within 24 hours or maybe even less meaning literally no thought was put into your logo design.

Stock Imagery

Some so called “designers” (usually the same people who enter design contests) steal images from stock sites to design your logo… or in some cases business owners download and use the stock images themselves. This is a huge no-no. Did you know that stock imagery gets downloaded by thousands of people? This should be reason enough not to use stock imagery as your logo.

If you do this, other people will have access to your logo design and can and will use it in places that will potentially devalue your business. Ensure your logo design is original.

Do It Yourself Logo Design

Closely linked to the stock imagery scenario above, business owners or those wanting a logo will try to do it themselves. I highly recommend against this and suggest you leave the design to a professional, much as you would leave your dental work to a dentist.

Free Logo Makers

You will find many free online logo makers on the web. Not only do these logos look unprofessional, hundreds of other people could have the same logo as you and what is the point of that? These logos have no thought, concept or memorability about them, they are merely symbols.

They say nothing about your business and do nothing that a logo is supposed to do… I repeat, stay away from free logo makers.

Getting A Design Without Feedback

Before approving and implementing a design, ensure you get feedback from your clients, peers, and stakeholders. Getting feedback on a design is a crucial part of the logo design process as it ensures that your logo is going to be successful.

Take these poor phallic logo designs above. I wonder if they realized their logos had such hidden meaning? Ensure you don’t turn out like this by getting a professionally designed logo.

What is the cost of a professional logo design?

The cost of a professional logo design is a question that cannot be easily answered as every company has different needs, however, the best way to approach this problem is to draw up a customized quote for each individual.

A number of factors have to be taken into consideration when designing a logo, such as how many logo concepts need to be presented, how many revisions are required, how much research is needed, the size of the business and so on.

To wrap up, I’d like to quote a comparison by David Airey: Comparing the design industry to any other is by no means exact, but the, “How much for a logo?” question is kind of like asking an estate agent, “How much for a house?”.

Need a site design

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 Sponsored by DWHS Web Hosting

SiteLab’s Top 10 Reasons to Redesign Your Company Website
If you haven’t taken a close look at your website lately or checked out competitors’ websites, you could be missing out! A new site redesign may become your competitive advantage to growing your business. It could be the answer to low sales conversions or an increase in new traffic to your website. Here are a few reasons as to why a website redesign is worth the time and effort.

1. Rookie or a Pro? – The site looks amateurish and parts of the site are broken.
Recent studies have shown that people form an opinion of a website within the first three seconds of viewing it. Make sure your customer’s first impression is of a professional business rather than someone who isn’t serious about what they’re selling.

2. Is this thing on? – The site doesn’t ask viewers to do something.
If you’re selling a product, you need to ask your visitors to click a link to buy the product. If you’re selling a service, you need to ask your viewers to submit a form and contact you to get a free quote. Give your customer an easy way to take action.

3. One and done – Viewers don’t have a reason to return to your site.
Give visitors a reason to return, whether it is a great article, or seasonal coupons, or a blog. Make your website an important part of your customers lives.

4. So last year – The information on the site is obviously dated.
It is an unfortunate fact for organizations that websites show their age if left unattended. Considerable damage can be done to your reputation if customers discover that information or products on your web site are out of date. Worse still, incorrect. If your website is out of date consider using some kind of content management system, appropriate for the job, to keep it fresh. If the design looks like it is from 1999, your customers will move on to a competitor.

5. This is taking forever to load!?!? – The pictures on the site aren’t “optimized.”
You may have photos on your site that you took yourself. This can cause major problems for viewers. If your site is full of huge pictures that take forever to download and look bad once they do, viewers will leave and never come back.

6. Quick Info – The body text is too long.
Reading text on a computer screen is harder on the eyes than reading from a piece of paper. The font shouldn’t be too small or too large, and the typeface should be one that’s easy to read on a screen. If you have a lot to say about your company then find unique ways to direct viewers to the information rather than one huge long block of text. You can also add headings and subheads which help optimize your site for search engines.

7. I found you – Get Better Search Engine Optimization For Your Website
Chances are that you probably have your website listed in search engine databases. However, what does it matter if you’re not listed on page 1 of search results?  The vast majority of searchers never go beyond page 1 of search results.  This makes it imperative that your website rank on page 1 for the most desirable search terms.  Identify your top search terms, then make sure these terms appear throughout your website in body copy, links, headlines, etc.  If you have a lot of target keywords, take a more strategic approach and target certain pages for certain keywords.  Make sure to stay on top of which keywords are the best as these will change over time.  For the best search engine optimization results, you should definitely consider having your website redesigned.

8. 404 Error – The site is down or can’t be found.
If your site can’t be found by anyone, what good is it doing you? If the problem is that your site is constantly down, consider a new hosting service.  If you can’t be found on the web it may be because your website was not designed with keywords, alt tags and the best title tags. Search engine optimization is the answer. You may also need links to your site from other sites or website marketing. Don’t forget ideas such as direct mail to get your website name out there.

9. If you can’t beat them join them? – Your website looks like all your competitors websites
How unique is your website? If someone is researching your product category will they be wowed over by your website? Does it have something your competitors don’t such as useful articles or an engaging design? Are you leveraging the lastest in Web 2.0?

10. Are you a luxury brand? – The design of your website doesn’t reflect your company image.
Sometimes it’s the use of color, typefaces or special artwork that makes your website reflect your image. If your customer buys your product because it is fun – do you come across as fun? Whether your company is conservative, elegant, innovative, kid-friendly or something els, make sure your website fits.

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Adult Social Network 

Add a profile and list your website, free ads!

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We have all heard the forecast and now know that blogging is hear to stay and only getting bigger. Despite it’s cheesy name it is a very serious business tool. Businesses must conform to new marketing techniques to accommodate new media. Businesses will get left behind quickly if not staying current with the quickly evolving media market. Some business have already made changes to fit the new standard in the technological generation. People are soon starting to trust blogs more then the national news media.

Does this mean to throw out former marketing methods and join the masses? Social networking is part of marketing but you must communicate to your consumer no matter what means possible.

As major companies like Disney hire bloggers to spread the word about events, as said by the Vice President Mrs, Wiley says. “Focus on the consumer” ” Reach them where they are”

Stalking the competition

There is so many ways to stalk your competitors but my favorite it a little trick with search engines for example with Google. Lets see where your partners site has been noticed from; First go to google.com then in the search bar put in the exact domain ( for example  internet-home-based-business.com ) then click search. You will then see if you did it right now as I’m righting this: Results 110 of about 1,270 for internet-home-based-business.com.

Then a list of sites:

internet-home-based-business.com: Internet Home Based Business

internet-home-based-business.com. Internet Home Based Business. Home · About internet home based business · BLOG + WEBSITE = $. Posted in February 6th, 2008
www.internet-home-based-business.com/ – 57kCachedSimilar pages

» About internet home based business internet-home-based-business

internet-home-based-business.com. Internet Home Based Business. Home · About internet home based business · About internet home based business
internet-home-based-business.com/?page_id=2 – 19kCachedSimilar pages
More results from internet-home-based-business.com »

Entertainment Jobs, Film & Television Production

magazine each month, Business Week should be at the top of your list because it covers everything from po http://best-internet-home-based-business.com
www.filmstaff.com/links/Work_At_Home.html – 27kCachedSimilar pages

Homebased Business

14 Pages Found, 151 Links Found, 13630 Score, http://best-internet-home-based-business.com · Complete Money Making WebSite Setup Free – Work at home and
emarketingmatrix.com/links/homebasedbusiness.html – 26kCachedSimilar pages

 

————————–

The trick is some of the listing might not be the site you are stalking, for example the last listing is referring to  best-internet-home-based-business.com

Which is  another site but also probably worth stalking. Basically just keep this in mind when doing this search if the site just has your domain name in another domain.

 

Seems simple but very insightful and what you might not be doing ;)

 

This Article is written by Charles Yarbrough
charlesyarbrough.com who also runs marketingspot.com

 

BLOG + WEBSITE = $

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start

At the most basic part of how to work from home on the internet there is three main paths.

1. Find a affiliate or reseller program or find a skill like data entry and solicit your services.

2. Find your own product and put a shopping cart on your website. Paypal works great for this.

3. Provide a valuable content for a subscription fee

There is thousands of other way but I want to focus on the top three.

1 .. First find a affiliate or reseller program or find a skill like data entry and solicit your services. This the easiest of all ways to make money on the internet. I recomend finding something that most people use every month and that you use and have a opinion on. For example mps players, you can find a website that specializes in MP3 players and check to see if they have a affiliate program.

If they do then you should start a basic website, even one page is fine. Do not get a free web page or a page from the business that sells the product. This will be much harder to market and get search engine traffic to.

On your website post something eye grabbing like their lowest price MP3 player. Now add test that has to do with this devise on the page in a attractive and professional manner.

Next you should add a blog on the website, I recomend wordpress for this and DWHS for hosting since they have word press that can be added for free easily and they only charge$3 for a basic website.

Make sure and update your blog 3 times a week even if it’s cut and pasting stuff from the website that you are sending customers to. This will eventually make money if website has a good product, make sure and have a friend or you test the website to see if the affiliate program and website itself works well.

2 .. Find your own product and put a shopping cart on your website. Paypal works great for this. This is actually easier then you think. Even if all you sale is candles or toilet paper if the site is clean, professional, and functional you will make at least some sales.

First find a distributer, in this example lets say a local candle maker. At first you will not make much from the candles because you will not buy them in bulk but this starting process is how almost all business with no start up costs will work.

Next sign up for paypal and use there shopping cart option to add the candles to your website and allow for people to buy them. You will also want to make friends with your local shipping office so you can eventually get a shipping discount.

Next build a blog on your website and update it once a week with stuff in regards to candles. You will also want to sale these products on Ebay and Craigslist.

3 .. Provide a valuable content for a subscription fee. This is done in so many ways I couldn’t cover them all but some are EBooks, News, Groups, Content, ECT.. ECT..

For this you don’t need a shopping cart, just a website with some great sales stuff on it and a company like verotel to manage the members and payments

Other things to consider:

Get good hosting, slow or dead web pages do not get customers. We recomend www.dwhs.net for this

Link to you blog from at least your front but even better is every page.

Make sure and add images to each blog post, it makes it less boring.

Think of these words first when making a website: clean, professional, and functional

It’s not that bad to have someone else build the website. PageAlive.com does a page for $100 flat

Be patient, search engines take about three months to list and update new sites.

Written by Charles Yarbrough for www.marketingspot.com
www.charlesyarbrough.com

Update

It’s coming to a age where having a website is necessary for all business owners. But who has time to update all the new products and business changes on a daily basis? The reality is the majority of business owners update their web page every 6-12 months. Usually this consists of something they think will improve the image of the website. The part that’s commonly overlooked is that updating your website pages and text at least once a month has huge benefits far beyond any benefit of a slight image change.

By updating the web page once a month it adds credibility with customers and even more credibility with the internet process (Search engines and other websites). Search engines will always list a website that is active over stale, plain, and low text (content) websites. The differance between adding even a little more text each month is huge for how search engines will consider your website in the SE ranking system.

Of course adding jiberrish will not help much, but adding good text based stories, information, and by building more pages you WILL make a huge differance. With that said here is the top 5 reasons to update your website atleast once a month:

1. Search Engines – They see changed and content rich web pages as a active website and will always rank this over a stale website.

2. Other Websites – The internet starves for new original information and by adding it to your website regularly you will have a much better chance to get free one way links to your website.

3. Customers – When customers see a website that is updated and has lots of perdinant information they are more likely to save the page to there favorites and come back!

4. Personal Investment – I’m not big on tricking myself but the more you add to your website and see actual results the more fun it will be to add more content and watch your website grow.

5. Website Quality – Eventually you will notice errors or little ways to clean up and make the website more usable when your actively updating it.

The best way to stay active is to add a blog to your website, www.wordpress.com is a search engine friendly and is super easy for anyone to use. Most web hosts like www.dwhs.net has it available for free by the push of a button. For example www.ocfocus.com You can see how the main website is the front line for the business and just adding a link on the bottom of each page to your blog you can have a easily updatability website that the search engines and your customers will love.

The other option is to have a non-static website, you can so this with blog software or any CMS (content management system) www.drupal.com is a good option for this but might require slightly higher hosting fees to run it.

Written by Charles Yarbrough for www.marketingspot.com
www.charlesyarbrough.com

forum black list

1/18/2008
Forum Black List gets a needed update ( www.forumblacklist.com ) Since the launch in 2006 www.forumblacklist.com has not been updated. The project ran by President and individual webmaster Charles Yarbrough ( www.charlesyarbrough.com )
was seem to be left aside until 1/17/2008 where the size of the blacklist became over 4 times it size according to the site owner. Other new features include easier deployment
into PHPBB ( www.phpbb.com ).

The site that is kind of a eye sore ( in my opinion ) is now a great defense against forum spam and will knock about 60% of all forum spammers. The only question that comes up
is that spam is an ongoing battle, so will Charles take the initiative to seek out new open ip’s used for spamming and if so will it ever truly be enough to get rid of spam.

I for one hope so and wish the project all the luck.

Good luck,

Tech News KYW
Bob Bicknell